PARIS, April 25 (Benin News / EP) –
Spanish e-commerce leader in technology PcComponents launched its first brand campaign on Monday, in which humor, the company’s customer service and passion for tech devices come together in a “spot” that aims to The company’s DNA as a business and its commitment to its customers..
This first campaign ad will focus on one of its core values: technological expertise and passion. In a humorous mode, the company shows how “the knowledge and enthusiasm of e-commerce specialists is 100% shared with customers”, as the company explains in a press release.
This piece, developed by the creative agency Gettingbetter and produced by Kamestudio, will be visible in a campaign featuring Connected TV, YouTube, Twitch and other digital channels. and he will reach to more than 6,000,000 viewers through its distribution over the next two weeks.
“The -5StarsPcComponents- campaign is our first brand campaign with which we intend to show what our DNA is, which focuses on offering 5-star customer service, where speed of delivery and expert and personalized attention make the difference in our sector” , explained Fede Iglesias, CMO of PcComponentes.
PcComponentes realized 94% positive reviews of its clients on its engagement work over the past fiscal year, with a mix of traditional channels and a strong social media presence. “In addition, we share the same language as our customers, with common values such as a passion for technology,” concludes the company manager.