MetLife France creates the MetUp club for its insurance intermediary partners







Photo credit © Reuters

(Boursier.com) — MetLife France, a specialist in individual pensions, is strengthening its Marketing and Sales strategy and creating the Club MetUp, a new relational program, providing a platform reserved for its privileged partners, brokers and CGPs (management advisers of heritage).
Developed by the Marketing and Sales departments, MetUp aims to support insurance intermediaries through sales support tools, training and coaching to help them strengthen their skills and thus develop their business. This new program is also in line with MetLife’s positioning as an expert, and the desire to pass on this know-how to its partners.


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