Jacques Bouthier: the fall of the insurance cowboy


“Bwe, if you want to fuck bobonne tonight at home, you’ll have to come back from the contract! The scene, described by a former employee, takes place behind the gates of the ultra-secure headquarters of Assu 2000, in Noisy-le-Sec (93), ten years ago. The one speaking is the CEO. Bald head, bleached eyebrows and popular banter, Jacques Bouthier does not mince his words, and too bad if that could shock one of his collaborators out of the 100 present that day around the table. This old-fashioned boss thinks he knows how to motivate his salespeople to make money. His business is insurance brokerage, his public, bad customers, often hurt.

It is presented as one of the 500 fortunes of France (placed 487e in the magazine’s 2020 list Challenges), at the…


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